A lot of people want to launch their own beauty products but stop at the first hurdle. They don’t know where to begin, how much money they need, or whether they need a factory. The truth is, you don’t. Most new brands in India start small, with three or four products and a manufacturing partner who handles the formulas, production and packing.

We put together a simple, step by step guide on how to start a cosmetic business in India. It covers picking your niche, budgeting, licences, samples, packaging and your first launch. Worth a read before you spend a single rupee.